The Fraud that is Adam Neumann

Stephen L M Heiner
2 min readApr 17, 2024
Photo by Noam Galai for Getty Images for TechCrunch

I have a particular affinity for learning about scammers. Jho Low, Elizabeth Holmes, Grant Cardone…the list is endless, as is our ability to fall for these hucksters.

I read Reeves Wiedeman’s very fine Billion Dollar Loser when it came out, but I don’t think I realized how much I had forgotten about Neumann’s audacity until I recently finished The Cult of We: WeWork, Adam Neumann, and the Great Startup

--

--

Stephen L M Heiner

Singaporean-born American in Paris. I connect, educate, and build, AMDG. Follow my adventures at www.theamericaninparis.com.